[528] Balancing Bias

How does bringing your personal bias affect your sales conversations? How do you balance it as you build relationships with your customers?

People don't realize the bias they are bringing with them. These are your preconceived notions, your filters, or your ideas of what makes sense and what doesn't.

In this solo episode, I talk about balancing bias as part of being a sales professional.

Learn more as I talk about this topic, and don't forget to take notes and apply them to your sales career.

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