[634] Summary of Deirdre Jones Sales Gems

What role does education play in improving sales skills? How has access to information changed the way buyers make purchasing decisions?

The abundance of information has made buyers more informed and discerning. Salespeople need to adapt their approach, recognize the importance of credibility, and must provide accurate and reliable information to support the buyer's decision-making process.

This episode provides lots of nuggets that are helpful for salespeople looking to advance in their careers.

Find out more about understanding the buyer's journey, adapting to different sales situations, and strengthening your empathy muscle.

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