[581] Learning Never Stops, with Greg Accardo from LSU

Why is the process of learning so essential for everyone? When does learning stop?

Learning is a continuous cycle that allows individuals to grow and develop. When you stop learning, you may experience a variety of potential consequences that can impact personal and professional aspects of your life.

In this episode, Greg Accardo from Louisiana State University and I talk about his experience in the sales and business world where he shares about his evolution through sales and the things that he learned during those times.

Learn more about professional selling, the cycle of learning, preparing yourself in going into the sales world, and a lot more!

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Greg's Bio
With over 25 years of sales & business experience, and the inaugural Director of the LSU Professional Sales Institute, bringing experience and expertise from the sales world to marketing majors.

• Outstanding Instructor Teaching Award, LSU College of Business, 2018
• 1st Place Role Play National Champion in the 2020 International Collegiate Sales Competition
• Consistent Top 20 finishes in all national-level collegiate sales competitions


Greg's Links
https://www.linkedin.com/in/greg-accardo/
https://www.lsu.edu/business/marketing/psi.php

Further Sales/Research reading recommendations by Greg:

• Variable Compensation and Salesperson Health: https://journals.sagepub.com/doi/abs/10.1177/0022242921993195?journalCode=jmxa

• Why Salespeople Avoid Big-Whale Sales Opportunities: https://journals.sagepub.com/doi/abs/10.1177/00222429211037336?journalCode=jmxa

• Sales Call Momentum:
https://journals.sagepub.com/doi/abs/10.1177/00222437221095097?journalCode=mrja

• Digital Selling:
https://link.springer.com/article/10.1007/s11747-021-00836-5

• The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Sales Performance
by Howard Dover