Show Notes
How has the rise of technology impacted the way we engage on a personal level? How does the principle of putting yourself in your customer's shoes build lasting relationships?
Focusing on the customer's perspective shifts your mindset from short-term transactions to long-term relationships. This can lead to increased customer retention and repeat business.
In this episode, Dr. April Kemp from Southeastern Louisiana University and I talk about the importance of understanding who you are when in sales, and also about social styles.
Learn more about this topic including the importance of person-to-person interaction, providing value to buyers, having the right type of conversations, and a lot more!
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April's Bio
Dr. Kemp worked for several companies in marketing and sales before starting her academic career, including State Farm Insurance, Target, and Aramark Corporation.
She is an Assistant Professor at Southeastern Louisiana University where she is the Professional Sales Program Coordinator. She is also a wife and a mom to two girls.
April Links
southeastern.edu/sales
https://www.linkedin.com/in/aprilfieldkemp/