![[647] Sales Process Is About More Than Fixing Problems, with Dr. April Kemp from Southeastern Louisiana University](https://episodes.castos.com/salesexperiencepodcast/images/1545935/Sales-Process-Is-About-More-Than-Fixing-Problems-with-Dr.-April-Kemp-from-Southeastern-Louisiana-U.png)
Show Notes
Why is it essential for businesses to shift from a reactive problem-solving approach to a more holistic sales process that encompasses multiple stages?
A sales process serves as the roadmap for businesses, ensuring they navigate the complexities of the market with clarity, precision, and strategic intent. This will help reach goals and achieve success.
In this episode, Dr. April Kemp from Southeastern Louisiana University and I talk about sales processes and how is it more than just simply fixing problems.
Tune in as we dive into this topic and bring value to all listeners out there looking to scale in their sales careers.
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April's Bio
Dr. Kemp worked for several companies in marketing and sales before starting her academic career, including State Farm Insurance, Target, and Aramark Corporation.
She is an Assistant Professor at Southeastern Louisiana University where she is the Professional Sales Program Coordinator. She is also a wife and a mom to two girls.
April Links
southeastern.edu/sales
https://www.linkedin.com/in/aprilfieldkemp/
