Latest Episodes
![[748] Transforming Your Sales Process](https://episodes.castos.com/salesexperiencepodcast/images/1720326/c1a-4d8w-jk0d80xdhorx-0cfrh0.png)
Episode 748
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April 15, 2024
[748] Transforming Your Sales Process
What makes authentic persuasion different from conventional sales tactics? Why is building trust so crucial in the sales process?In this episode, I talk about...
00:07:59
![[747] Selling in Extended Sales Processes](https://episodes.castos.com/salesexperiencepodcast/images/1718536/c1a-4d8w-qxjwzzqoano8-ppq5fs.png)
Episode 747
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April 12, 2024
[747] Selling in Extended Sales Processes
What unique challenges do salespeople face in industries with longer sales cycles? Why is it important to treat each conversation as an individual sales...
00:04:39
![[746] From Maybe to Yes](https://episodes.castos.com/salesexperiencepodcast/images/1714548/c1a-4d8w-2ogk2808txd6-voqz1w.png)
Episode 746
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April 08, 2024
[746] From Maybe to Yes
Why do you think customers often feel the need to consult with someone else before making a purchase? What strategies can salespeople use to...
00:04:58
![[745] The Two Crucial Steps](https://episodes.castos.com/salesexperiencepodcast/images/1712993/c1a-4d8w-ddk54zgjh1w-cfrby1.png)
Episode 745
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April 05, 2024
[745] The Two Crucial Steps
How can sales professionals ensure that they are making every feature and benefit about what the client specifically wants and needs?Tailoring solutions to the...
00:05:33
![[744] Tailoring Your Sales Approach](https://episodes.castos.com/salesexperiencepodcast/images/1711419/c1a-4d8w-2ogdxvd4tqw3-6pjyoj.png)
Episode 744
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April 03, 2024
[744] Tailoring Your Sales Approach
What are the potential consequences of not personalizing the sales process and not addressing the specific needs of the client?Tailoring your sales approach to...
00:04:49
![[743] Understanding Customer Needs](https://episodes.castos.com/salesexperiencepodcast/images/1710120/c1a-4d8w-2ogdk44wsn19-x1gzgr.png)
Episode 743
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April 01, 2024
[743] Understanding Customer Needs
Can you recall a time when you felt like the hero of your own story? How did that influence your actions and decision-making? As...
00:05:33