Podcast Cover

Authentic Persuasion Show

The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly...more

Latest Episodes

[714] Guiding Buyers vs. Overwhelming Them

Episode 714

January 19, 2024

[714] Guiding Buyers vs. Overwhelming Them

Have you ever experienced a salesperson making the conversation all about them and their product or service? How did it make you feel as...

Play

00:05:51

[713] Empathy in Action

Episode 713

January 17, 2024

[713] Empathy in Action

In what ways can a salesperson ensure that the other person feels genuinely cared for? Why is it important for salespeople to spend ample...

Play

00:05:22

[712] Inspiring Authenticity in Sales

Episode 712

January 15, 2024

[712] Inspiring Authenticity in Sales

Why is transforming the perception of sales and salespeople so important? How can authentic persuasion help address misconceptions about salespeople?Sales shouldn't just be something...

Play

00:03:47

[711] Driving Sales Success with Active Listening

Episode 711

January 12, 2024

[711] Driving Sales Success with Active Listening

How does active listening contribute to successful sales interactions? Why is it important in a sales role?As sales professionals, it's essential to prioritize the...

Play

00:07:55

[710] Two Ears, One Mouth - Secrets of Persuasive Selling

Episode 710

January 10, 2024

[710] Two Ears, One Mouth - Secrets of Persuasive Selling

Why is it important for salespeople to prioritize listening over talking during a sales conversation? How does building rapport through listening contribute to successful...

Play

00:06:40

[709] The Importance of Transitions in Sales Conversations

Episode 709

January 08, 2024

[709] The Importance of Transitions in Sales Conversations

How can medical professionals' interaction with patients be likened to the sales process? Why is it important for sales professionals to maintain a balanced...

Play

00:07:10