Latest Episodes
![[E17] Fundamentals Week: Hope Is A Good Thing](https://episodes.castos.com/salesexperiencepodcast/images/TSEP-Cover-Fundamentals-Week-2.png)
May 07, 2019
[E17] Fundamentals Week: Hope Is A Good Thing
“Hope is a good thing, maybe the best of things, and no good thing ever dies.” – Shawshank Redemption That is true when in...
00:08:48
![[E16] Fundamentals Week: Trust Me](https://episodes.castos.com/salesexperiencepodcast/images/TSEP-Cover-Fundamentals-Week-2.png)
May 06, 2019
[E16] Fundamentals Week: Trust Me
What happens when trust is broken during the sales process? Obviously, it makes it tougher to close the sale. But what does it really...
00:08:38

May 03, 2019
E15a: Bonus Episode - Daniel Redman
Ending week one of Fundamentals Week, special guest Daniel Redman is on the show to chat about Trust. Bringing his experience in B2B and...
00:42:14
![[E15a] Fundamentals Week: Bonus Episode – Daniel Redman](https://episodes.castos.com/salesexperiencepodcast/images/Daniel-Redman-Cover.png)
May 03, 2019
[E15a] Fundamentals Week: Bonus Episode – Daniel Redman
Ending week one of Fundamentals Week, special guest Daniel Redman is on the show to chat about Trust. Bringing his experience in B2B and...
00:42:14
![[E15] Fundamentals Week: The Trust Factor](https://episodes.castos.com/salesexperiencepodcast/images/TSEP-Cover-Fundamentals-Week-2.png)
May 03, 2019
[E15] Fundamentals Week: The Trust Factor
Fundamentals Week – Part 5. The Rapport transitions into Empathy. Empathy then makes way for the Trust building step. But how do you build...
00:08:23
![[E14] Fundamentals Week: Failing At Empathy](https://episodes.castos.com/salesexperiencepodcast/images/TSEP-Cover-Fundamentals-Week-2.png)
May 02, 2019
[E14] Fundamentals Week: Failing At Empathy
When there are proper ways to bring empathy into a sales conversation, then unfortunately there are also improper ways that will cause empathy fails....
00:09:09