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Authentic Persuasion Show

The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly...more

Latest Episodes

[670] Sales Tips from Season 7

Episode 670

October 09, 2023

[670] Sales Tips from Season 7

Are you curious about the journey of professionals and students who are mastering the art of authentic persuasion? Have you ever wondered what it...

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00:31:59

[669] Summary of Dr. Sterling Bone

Episode 669

October 06, 2023

[669] Summary of Dr. Sterling Bone

With the advancements in technology and AI, how do you see the role of human interactions evolving in sales? How should salespeople adapt to...

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00:22:12

[668] The Future Of Successful Sales Education, with Dr. Sterling Bone from Utah State University

Episode 668

October 05, 2023

[668] The Future Of Successful Sales Education, with Dr. Sterling Bone from Utah State University

How do you see technology impacting the future of sales and the role of sales professionals? How do you balance the traditional selling with...

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00:24:02

[667] Are You Letting The Buyer Drive? with Dr. Sterling Bone from Utah State University

Episode 667

October 04, 2023

[667] Are You Letting The Buyer Drive? with Dr. Sterling Bone from Utah State University

Are there specific tools or techniques salespeople can use to help buyers feel more comfortable and in control during the buying process? What role...

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00:24:30

[666] What To Do When Normal Sales Tricks Don't Work, with Dr. Sterling Bone from Utah State University

Episode 666

October 03, 2023

[666] What To Do When Normal Sales Tricks Don't Work, with Dr. Sterling Bone from Utah State University

What challenges do sales professionals face when their usual strategies don't yield results? What are the risks that come with persisting in outdated, ineffective...

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00:31:54

[665] Authenticity in Remote Sales

Episode 665

October 02, 2023

[665] Authenticity in Remote Sales

What strategies or techniques can sales professionals use to convey genuine concern and empathy during remote sales interactions? Pay attention to your tone of...

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00:16:33