Latest Episodes
![[562] 5 Steps to Persuasive Selling, with Lamar Johnson from University of Texas](https://episodes.castos.com/salesexperiencepodcast/images/1471009/5-Steps-to-Persuasive-Selling-with-Laram-Johnson-from-Univ-of-Texas.png)
Episode 562
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May 10, 2023
[562] 5 Steps to Persuasive Selling, with Lamar Johnson from University of Texas
What are some of the ways that can make you more persuasive in selling? There must be a better perception of sales that people...
00:24:09
![[561] Authentic, Honest, and Ethical, with Lamar Johnson from University of Texas](https://episodes.castos.com/salesexperiencepodcast/images/1471007/Authentic-Honest-and-Ethical-with-Laram-Johnson-from-Univ-of-Texas.png)
Episode 561
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May 09, 2023
[561] Authentic, Honest, and Ethical, with Lamar Johnson from University of Texas
How does being authentic in sales bring impact to your sales conversations? Customers can tell if you're authentic or not, and if you're not,...
00:27:32
![[560] They Don't Need You For Your Knowledge](https://episodes.castos.com/salesexperiencepodcast/images/1470851/They-Don-t-Need-You-For-Your-Knowledge.png)
Episode 560
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May 08, 2023
[560] They Don't Need You For Your Knowledge
How is selling different now than it was in past times? What changes can salespeople make in modern society? In this episode, I talk...
00:10:48
![[559] Summary of Thom Coats Sales Gems](https://episodes.castos.com/salesexperiencepodcast/images/1466025/Summary-of-Thom-Coats-Sales-Gems.png)
Episode 559
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May 05, 2023
[559] Summary of Thom Coats Sales Gems
Why is it more important to understand that you are selling to a human than that you are selling a product? The principles of...
00:10:28
![[558] Choosing Sales, Training is Key, and Sales Tech, with Professor Thom Coats from MTSU](https://episodes.castos.com/salesexperiencepodcast/images/1466001/Choosing-Sales-Training-is-Key-and-Sales-Tech.png)
Episode 558
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May 04, 2023
[558] Choosing Sales, Training is Key, and Sales Tech, with Professor Thom Coats from MTSU
What are people looking for from salespeople in today's age? In what ways have sales changed throughout time? Always keep in mind that the...
00:33:09
![[557] Assumptions Blind, Strategy Guides, and Primary Fears, with Professor Thom Coats from MTSU](https://episodes.castos.com/salesexperiencepodcast/images/1465977/Assumptions-Blind-Strategy-Guides-and-Primary-Fears.png)
Episode 557
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May 03, 2023
[557] Assumptions Blind, Strategy Guides, and Primary Fears, with Professor Thom Coats from MTSU
How do you persuade people to make decisions that require trust? What strategies can you use to persuade others more effectively? In this episode,...
00:25:48