Latest Episodes
![[628] Buyers Need You To Sell Different, with Beth Renninger from University of South Carolina](https://episodes.castos.com/salesexperiencepodcast/images/1534591/Buyers-Need-You-To-Sell-Different-with-Beth-Renniger-from-University-of-South-Carolina.png)
Episode 628
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August 10, 2023
[628] Buyers Need You To Sell Different, with Beth Renninger from University of South Carolina
How can a personalized sales approach strengthen customer relationships and lead to success? What are some other formulas for success in sales? Customers have...
00:30:14
![[627] Stop Focusing On Being A Product Expert, with Beth Renninger from University of South Carolina](https://episodes.castos.com/salesexperiencepodcast/images/1534577/Stop-Focusing-On-Being-A-Product-Expert-with-Beth-Renniger-from-University-of-South-Carolina.png)
Episode 627
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August 09, 2023
[627] Stop Focusing On Being A Product Expert, with Beth Renninger from University of South Carolina
What potential downsides can result from salespeople putting too much emphasis on learning about the product rather than the human side of sales? If...
00:33:48
![[626] Being Honerable In Sales, with Beth Renninger from University of South Carolina](https://episodes.castos.com/salesexperiencepodcast/images/1534573/Being-Honerable-In-Sales-with-Beth-Renniger-from-University-of-South-Carolina.png)
Episode 626
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August 08, 2023
[626] Being Honerable In Sales, with Beth Renninger from University of South Carolina
Is there a difference between being persuasive and being manipulative in sales? How can salespeople strike a balance between the two? As a sales...
00:28:13
![[625] Stop Negotiating](https://episodes.castos.com/salesexperiencepodcast/images/1527994/Stop-Negotiating.png)
Episode 625
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August 07, 2023
[625] Stop Negotiating
Why do you think would I ask you to stop negotiating? What could this possibly mean? In this solo episode, I talk about why...
00:10:28
![[624] Summary of Dr. Michele Welliver Sales Gems](https://episodes.castos.com/salesexperiencepodcast/images/1522886/Summary-of-Dr.-Michele-Welliver-Sales-Gems.png)
Episode 624
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August 04, 2023
[624] Summary of Dr. Michele Welliver Sales Gems
How do you tailor your persuasive strategies to different types of customers? Why is it important to learn to listen to understand? In this...
00:15:10
![[623] What Buyers Want More Of, with Dr Michele Welliver from Susquehanna University](https://episodes.castos.com/salesexperiencepodcast/images/1522885/What-Buyers-Want-More-Of-with-Dr-Michele-Welliver-from-Susquehanna-University.png)
Episode 623
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August 03, 2023
[623] What Buyers Want More Of, with Dr Michele Welliver from Susquehanna University
What do you think buyers are wanting more of in this day and age from salespeople? Buyers are now increasingly looking for more than...
00:26:29